Genre-blending Japanese powerhouse SiM has released their latest single and poignant music video for “Sad Song“. The track will be on the band’s upcoming new album ‘PLAYDEAD‘, out on Wednesday, September 27. Prior to today, the band has released tracks “RED” (the theme song to the latest season of Netflix’s animated series ‘Kengan Ashura’) and “DO THE DANCE”, along with the accompanying visualizer. Most recently, SiM unleashed “HiDE AND SEEK” along with an incredible AI-generated music video, created by The Dor Brothers. Drawing inspiration from a previously recorded reggae melody created during the lockdown in 2020, “HiDE AND SEEK“ morphed into its final form when SiM vocalist MAH reconstructed the verse, changed the key of the melody, and added a chorus on a track that was originally written for the band’s previous album “THANK GOD, THERE ARE HUNDREDS OF WAYS TO KiLL ENEMiES“. Luckily, today’s release can be found on SiM‘s upcoming new album ‘PLAYDEAD‘ out on Friday, September 27 (via UNFD). When asked about the lyrical inspiration of the track, MAH shared:
“In [the children’s game] ‘HiDE AND SEEK’, the equivalent Japanese phrase “Mouiikai” by the seeker is “Ready or Not”. But [in the Japanese version] the following response “Madadayo” meaning “not-yet (ready)” doesn’t exist in the English version of the game suggesting that the demons will come looking for you regardless of whether you’re “Ready or Not.”
Speaking about the incredible “HiDE AND SEEK“ AI video, MAH commented:
“This is SiM’s very first AI-Generated music video. Will AI truly take over mankind one day?! I want people to embrace that “AI-nxiety” and enjoy the video.”
Watch the music video for “Sad Song“ below, stream the track here, and be sure to pre-order ‘PLAYDEAD‘ at the link here.
PLAYDEAD
SiM
Tracklisting:
1. PLAYDEAD
2. RED
3. HiDE and SEEK
4. SWEET DREAMS
5. Die Alone
6. TOO LATE
7. KiSS OF DEATH
8. Sad Song
9. BBT
10. DO THE DANCE
11. Not So Weak
12. UNDER THE TREE (Full Length Ver.)
13. The Rumbling (Orchestra Ver.)
Stateside SiM fans have their chance to see the band’s high-energy live show on the Jackpot Juicer North American Tour with Dance Gavin Dance, Rain City Drive, and Within Destruction. For ticket information, please click here.
Jackpot Juicer North American Tour Dates
September 1 || Garden City, ID || Revolution Concert House
September 2 || Salt Lake City, UT || The Union Event Center
September 3 || Denver, CO || Mission Ballroom
September 5 || Austin, TX || ACL Live At The Moody Theater (LOW TICKETS)
September 6 || Oklahoma City, OK || The Criterion
September 8 || Houston, TX || White Oak Music Hall
September 9 || Dallas, TX || The Factory in Deep Ellum
September 10 || Birmingham, AL || Iron City (LOW TICKETS)
September 12 || Fort Lauderdale, FL || Revolution Live at the Backyard (LOW TICKETS)
September 13 || Orlando, FL || Hard Rock Live (LOW TICKETS)
September 15 || Nashville, TN || Wildhorse Saloon (LOW TICKETS)
September 16 || Atlanta, GA || Coca-Cola Roxy
September 18 || Raleigh, NC || The Ritz (LOW TICKETS)
September 19 || Silver Spring, MD || The Fillmore (LOW TICKETS)
September 21 || Chicago, IL || Radius
September 23 || Milwaukee, WI || The Rave II
September 25 || Cleveland, OH || Agora Theatre
September 27 || Boston, MA || MGM Music Hall at Fenway
September 29 || New York, NY || The Rooftop at Pier 17 (LOW TICKETS)
September 30 || Asbury Park, NJ || Stone Pony Summer Stage
SWANFEST 2023
October 1 || Philadelphia, PA || Mann Center (LOW TICKETS)
FALL FESTIVAL DATES
September 22 || Louisville, KY || Louder Than Life
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